If you’ve got a small business, you’ll probably want a website. Many consumers now have a broadband Internet connection and leave their computers on all the time. It’s a lot easier for them to do a simple search on the Internet than to locate their Yellow Pages, flip through them to find the heading where your business is listed.

And, even if they did remember where their Yellow Pages book is, and found the heading where your business is listed, would your ad stand out Would it have a description of your services or products, a map of your location, along with your current hours, and your phone number and email address